Friday, June 10, 2016

Ginebra San Miguel Inc. introduced Ian Veneracion as the newest endorser of Primera Light Brandy.

During the grand press launch and contract signing, the multi-talented actor was welcomed to the GSMI family by its president Bernard Marquez, group brand manager Paul Camello, and brand manager Henry Simon.

GSMI Vision "we put life in every occasion." GSMI products, first they have Kulafu then GSM BLUE, ANTONOV, GINEBRA San Miguel and now the Primera Light Brandy. Primera Light Brandy is a unique brandy liqueur masterpiece made from fine imported ingredients and exquisitely blended with Solera Gran Reserva Brandy concentrate from Spain. The breakthrough Premium Smooth Blend process gives Primera Light Brandy that distinctly flavorful aroma, well-balanced character, and exceptional taste for that “Tamang Swabe, Swabeng Tama”. Recently recognized for its high quality and taste by the Monde Selection International Quality Institute, the distinguished authority of quality in the food and beverages industry worldwide.

 Ian, who won the hearts of many after starring in a hit primetime teleserye and movie, relates that being “swabe” is important when dealing with both his work and personal life. “After a ‘tamang swabe’ day of shooting or taping, I just want to relax and drink something smooth. So when I’m with friends we usually just open a bottle of Primera Light Brandy,” says Ian, who finally found the smoothness that he had been looking for in a brandy. “Primera Light Brandy is smoother than other brands, and I love how it tastes,” he adds. 

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