Sunday, July 31, 2016

Penshoppe welcomes Lucky Blue Smith to Manila



 
Lucky Blue Smith interviews at Conrad Manila
Close encounter with Lucky Blue Smith at Conrad Manila
Lucky Blue Smith was launched as a Penshoppe ambassador back in February when he became the face of the brand’s Spring/Summer campaign. The 18-year old, who hails from Los Angeles, got scouted to become a model at the young age of 10. By 12, he had already signed up with an international modeling agency. Last year, the six-foot-two-inch model—with his piercing blue eyes and platinum hair—skyrocketed to international fame, especially online, with people dubbing him as the male equivalent of Cara Delevingne. He’s young, hot, and currently breathing the same air as you. International supermodel and Penshoppe ambassador, Lucky Blue Smith, is currently in Manila to frontline a fashion show at the Conrad Manila, which will showcase the brand’s much anticipated pre-holiday collection. In addition to the fashion show, Lucky will also participate in a meet and greet with fans last July 30 at Penshoppe, SM Aura Premier in Bonifacio Global City.
 
Mr. Jeff Bascon
Mr. Jeff Bascon, Brand Director of Penshoppe; Mr. Lucky Blue Smith, Penshoppe Ambassador and Ms. Alice Liu, Golden ABC Executive Vice President for Retail Brands.
“Among the things that Penshoppe is known for is our annual meet and greet where we bring really international personalities to the country,” shares Jeff Bascon, Brand Director of Penshoppe. “We really love doing this because one, it allows these celebrities to get to know the Filipinos better, and the main market that brand they are representing is speaking to. In addition, it also brings global attention to our country, our people, and our culture, which is something that Penshoppe really strives to do.”
 
Monochromatic outfits will always be in season. Pull off that sleek, effortlessly cool urban vibe by playing with contrasts: matching white outerwear with a black & white graphic tee and dark pants.

Lucky will also be featured in Penshoppe’s pre-holiday campaign, Rule the City, alongside the brand’s other ambassadors such as supermodels Gigi Hadid, Kendall Jenner, and Sean O’Pry with Asian superstars Sandara Park and Mario Maurer. Featuring a myriad of cool and undeniably stylish pieces that come in both dynamic and subdued colors, the collection for this campaign intends to highlight the vibrant and edgy fashion sense of “cool kids” from different parts of the world’s most fashionable metropolises.

To know more about Penshoppe, please visit www.penshoppe.com or follow them on Facebook at Penshoppe, on Instagram with handle @penshoppe, on Twitter as @PENSHOPPE, and on Snapchat at @teampenshoppe.

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