|Taken during the launching (left to right): Valerie N. Pama, Sun Life Asset Management Co., Inc. President; Mattero Guidicelli, SLAMCI Endorser and Maria Charina Fuentes, SLAMCI Head, Strategic Development and Training.|
To illustrate this point, Pama shared that a 91-day time deposit in a bank 10 years ago would have given 28% return; but for the same period, the Sun Life Prosperity Bond Fund grew by 66%, while the money invested in the Sun Life Prosperity Balanced Fund would have earned 155%. Meanwhile, an investment in the Sun Life Prosperity Philippine Equity Fund gained 221%. “This is exactly why we want Filipinos, especially the youth, to start investing some of their money in mutual funds,” Pama said. “Instead of using up all of one’s money on trendy items that will soon be replaced by a new fad, why not invest it for the long term and watch it grow? The two Matteos in our TVC certainly highlighted that message in fun yet clear manner.”
Company, Inc. (SLAMCI) And get this: there’s not just one, but two Matteos going up against each other. The TVC shows two Matteos with striking opposite tactics: one tries to impress by bragging his material possessions, including a new phone and a credit card, while the other woos her by promising a brighter future together with the help of the Sun Life Prosperity Card. Matteo had fun portraying two different personas and he said, “It’s the first time I did such a project, and I definitely enjoyed playing both roles. But what’s important is that we were able to bring home the message. It’s fun to have nice material things and be on YOLO mode, but what will happen to you if all your money runs out and you have nothing saved for the long-term?”
And if there’s one thing that Matteo knows, it’s that some things are definitely worth the wait. “Whether I’m doing sports or working on a showbiz project, I know that I need to be patient before I could see the results. Training for a competition takes time, and so does shooting a movie or recording an album. It’s the same thing when you invest your money – you have to grow it long-term before you can enjoy the benefits,” he explained. “You may have to wait a bit, but it’s always, always worth it!”
Catch SLAMCI’s latest TVC featuring Matteo Guidicelli on cable TV. To learn more about the Sun Life Prosperity Card and how you can start investing for a brighter future, visit sunlifeprosperity.com.ph.