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| Melai Cantiveros and Alex Gonzaga |
Last July 31, 2018, I was excited to attend the Tide hosted “Bagong
Bili o Bagong Laba” Fashion Walk-off, Where they solve this great mystery once
and for all. Since for the past few days, the social media & consumers were
confused with Alex Gonzaga and Melai Cantiveros, it’s bumping into each other,
wearing exactly the same outfit and wondering who actually wore it better. But
since these two ladies are not going to settle the score just like that, they
both asked the bigger, more interesting question—are the outfits bagong bili or
bagong laba?
This was going viral on social media as fellow momshies
weighed in and confused the minds of everyone. Also argued whether their idol’s
outfits was bagong bili or bagong laba. But even as the arguments rocked social
media, no one could figure out the answer as both the outfits of Alex Gonzaga
and Melai Cantiveros looked like new.
It was solved thru an interactive fashion and excited guests
including me took part in a game that proved how brand new whites look no
different from clothes washed with Tide. The fashion show were led by Luis Manzano
and the Solomon brothers, and celebrity kids, and Mela Francisco. After
all the models strutted to confuse the crowd even more. Alex and Melai graced
the stage with a grand walk off and cheered on the audience to make their best
guess -- “Bagong Bili or Bagong Laba?”.
Because of the guest participation, the show become more
livelier until the ending where a grand reveal of the models removing their
tags to see who wore the bagong laba and the bagong bili outfits – astounding
everyone in the audience because there was no difference in the whiteness of
the clothes that the models wore!
“Sobrang nagulat ako sa fact na ako pala may suot ng bagong
laba! As in wow, nakakagulat talaga kasi for me, feeling ko bagong bili suot
ko! Totoo talaga na sa isang laba, mukhang bago, kapag Tide,” said Alex, whose
bagong laba clothes definitely look brand new. While Melai, who turns out to
have been wearing the brand new outfit, added that “Amazing ang whitening
powers ng Tide. From now on, hindi na talaga kailangan bumili parati ng bagong
damit para mag mukhang bongga ang outfits mo. With Tide, para ka na ring
nakasuot ng bago.” Just like me, everyone in the audience, it’s hard to tell
the difference between bagong bili and bagong laba with Tide.
“We know how important it is for Filipinos to have the
best-looking uniforms and everyday wear, but we also know that with repeated
use, clothes usually look dingy. That’s why we’re delighted to present Tide,
which in one wash, keeps clothes looking like new.” ends Procter & Gamble’s
Country Marketing Manager for Laundry, Jonn Terence Dy.
With its great cleaning power that removes dirt while
brightening whites, your OOTDs can still have that “looks like new” look even
after repeated usage, getting that surprising wow from everyone.
Sa Tide, sa isang laba, mukhang bago! For the latest news
and information, please visit http://www.pg.com. The official event highlights from the recently concluded Tide Fashion Walk Off event, you can watch this video: https://www.facebook.com/TidePHOfficial/videos/1662226023883379/
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